Kia announcing ‘EVs for All’ vision and models at CES 2024

Kia presents its “Platform Beyond Vehicle” (PBV) vision and business strategy at CES 2024 in Las Vegas where concept EVs will be showcased.

The brand will include its “EVs for All” vision with the concept EV3, concept EV4, EV9 and EV6 GT on display.

Kia PBV is a “total mobility solution” combining fit-for-purpose EVs with advanced software solutions open to new businesses and lifestyles.

Marking its first return to the CES in five years, Kia has a series of keynote speakers expanding on the brand’s future PBV business strategies and vision, including dedicated hardware such as Easy Swap and Dynamic Hybrid modularisation technologies, digital solutions developed under the Hyundai Motor Group’s advanced software capabilities, and plans for global partnership integration.

Kia will also operate an indoor PBV exhibition in the LVCC West Hall and an outdoor EV exhibition in the LVCC Central Plaza between January 9-12 next year.

Its first PBV is due for mass production starting 2025.

Kia’s CES 2024 press conference is at Mandalay Bay at 3pm (PST) on Monday, January 8, livestreamed on its global website.

Other brands, such as Honda, will also reveal their EVs at CES 2024.