Bettle and Associates to boost Mahindra in NZ

India’s automotive giant Mahindra has appointed Hamilton-based Bettle and Associates to bolster its brand across New Zealand.

The deal is expected to see speed-to-market prioritised this year with brand development in the longer term.

Bettle and Associates posted the partnership on LinkedIn.

Mahinda intends bringing its XUV400 EV and probably other electrics here.