SEAT vehicle subscription starts

Spanish vehicle manufacturer SEAT has launched a car subscription service here.

The online booking service offers a selection of new vehicles, with EVs likely to be included later – EVtalk reporting its first EV based on the Volkswagen Group MEB platform, the SEAT el-Born, is due in New Zealand by about 2021 or 2022.

“SEAT Subscribe offers the perfect drive for every occasion. Whether you want a 4×4 for a week on the slopes or a family holiday, a car for a long-term business contract, or simply a car to head out of town, we have a vehicle ‘created in Barcelona’ available for you,” SEAT New Zealand general manager James Yates says.

Customers have the option of starting their journey from the SEAT Store on Great South Road in Auckland, or if they’re within the 20km radius the concierge service is available for a small fee.

Overseas markets have adopted vehicle subscription services, with providers such as BMW, Cadillac and Volvo offering similar programmes in countries such as the US and the UK.

“I’m looking forward to seeing how the New Zealand market will embrace something quite new to them. I think we’re tapping into the modern Kiwi who wants to craft their own experience, or simply try before they buy,” Yates says.

Subscription starts at $99 for 72 hours, with insurance covered and minimal excess.

Visit www.seatsubscribe.co.nz for more information.