Video – Porsche’s electrifying speed and sound spectacle

Porsche’s latest Macan and Taycan EV models feature alongside French DJ and music producer David Guetta in a campaign by Porsche Middle East and Africa.

Three ‘Making of’ episodes will also be released alongside the campaign film which includes a futuristic backdrop and dynamic beats.

Accompanied by a Future Rave Remix of his hit ‘Titanium’ and staged with laser light effects, Guetta performs at Mohamed bin Rashid Al Maktoum Solar Park near Dubai.

A Macan Turbo and a Taycan Turbo GT feature in the video, driving through one of the world’s largest solar parks with more than two million solar modules covering127 square kilometres.

The 263-metre solar power tower became Guetta’s temporary DJ booth.

“This collaboration is one of those things you dream of as a kid,” says Guetta.

In addition to the main film, three behind the scenes episodes provide more information about this futuristic location and its technology, the collaboration with David Guetta and the techniques used to bring this film to life.

All films will be shown in the Porsche Newsroom and on the company’s social media channels.

“Dubai is a city that never stops surprising,” says Porsche Middle East and Africa FZE chief executive Dr Manfred Bräunl.

“The solar park is an incredible location, and not many people know about it,” he says.

“That’s when we thought, it’s perfect for Porsche as it aligns with our clear path towards sustainability.”

The Mohammed bin Rashid Al Maktoum Solar Park run by the Dubai Electricity and Water Authority (DEWA) aims to power nearly two million homes in Dubai by 2030, saving more than eight million tons of carbon emissions annually.

Another United Arab Emirates partner supporting the filming is the Ministry of Economy and Tourism (DET).