BMW Group records best-ever June sales

Sales totalled 232,620 – a 2.1% increase year-on-year. It was also a record first half-year with sales of the BMW Group’s three premium brands, BMW, Mini and Rolls-Royce, increasing by 5%. A total 1,220,819 vehicles have been delivered to customers around the world this year.

Electrified vehicles sales increased 80% to 42,573.

“June rounds off our best-ever first half-year and the BMW Group remains the world’s leading premium car company,” BMW AG management member responsible for sales Dr Ian Robertson says.

“We’ve already sold more than a million BMW vehicles this year, which is a new first-half-year record. June also saw our successful electrification strategy expand still further to include the Mini brand, meaning customers can now choose from nine electrified BMW Group vehicles. With sales of these models up by 80% compared with the first half of last year, we’re looking forward to celebrating delivery of the 200,000th electrified BMW Group vehicle later this year.”

The BMW brand topped the million mark for the first time ever by this point in the year.

Global BMW sales totalled 1,038,030 units, an increase of 5.2% on the same period last year. Vehicle sales in June totalled 192,873, up 2% compared with the same month last year.

A wide range of models throughout the range contributed to this growth, the company says. Sales of the BMW X1 increased 45.2% (136,748) in the first half-year while deliveries of the BMW X5 increased by 10.6% (89,958). BMW 1 Series sales grew by 6.5% (91,802) in the first half-year, while deliveries of the flagship BMW 7 Series increased during the same period by 26.9% (32,290).

June saw the arrival of the Mini Cooper S E Countryman ALL4 in dealerships.

In the first six months of the year, a total 42,573 BMW i, BMW iPerformance and Mini Electric vehicles were delivered to customers, an increase of 79.8% on the same period last year. First-half-year production of electrified vehicles totalled 51,725. The BMW Group says it’s well on track to achieve its target of selling 100,000 electrified vehicles in 2017.

Sales of Mini brand vehicles achieved a new record for June with 39,443 units, an increase of 3% compared with the same month last year. June rounded off the brand’s record first half year, with sales totalling 181,214 (up 3.6%).

“Mini continues to achieve sustainable growth in sales around the world,” BMW AG management board member responsible for Mini, Rolls-Royce and BMW Motorrad Peter Schwarzenbauer says,

“I’m delighted that with the launch in June of the Mini Cooper S E Countryman ALL4, electric mobility is now available on a large scale from the Mini brand. Customer interest in this car has been extremely high and I’m confident we will see continued growth across the brand in the second half of the year.”

In the first half of 2017, the Goodwood-based Rolls-Royce brand delivered 1575 (down 6.5%) cars to customers. The same period in 2016 was particularly strong due to the popularity of the newly introduced Rolls-Royce Dawn. This base effect, and the absence from the market of the Phantom pending the introduction of the new Phantom later this year, account for the decrease in sales year-on-year.