New head of Mini NZ
Chris Roe is the new head of Mini New Zealand, taking up the role just as the brand marks 60 years of the classic Mini and prepares to launch its first full electric.
Originally from the United Kingdom, Roe has more than 20 years’ experience with BMW.
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He initially worked in dealership technical roles in the UK, before joining BMW Group New Zealand in 2005. Since then he has held a variety of product and sales related positions within the company, most recently as BMW sales head for New Zealand.
Roe takes over the role from Kenny Aulia, who is moving to another position within BMW in New Zealand.
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