Polestar electric China chief appointed

Polestar, the new electric performance brand, has appointed August Wu as Polestar China president.

He reports to Polestar chief executive officer Thomas Ingenlath.

August joined Polestar on March 1 from Volvo Cars in Shanghai where he held the position of product and offer head for the APAC region. In this role, he was responsible for local product, specification, pricing and vehicle line management of all Volvo products in that region.

Prior to this, he worked for Volvo in Sweden as business program leader for the Volvo 60 cluster of cars. Before that, Wu held a number of automotive industry-focussed roles within McKinsey and Company.

As Polestar China president, Wu’s responsibilities will include Polestar’s commercial offer in China, the development of the network of “Spaces” – the Polestar retail environment, as well as increasing Polestar’s brand awareness and consideration in the important Chinese market.

“The appointment is an important step in the development of our team in China,” Ingenlath says. “With China being one of the world’s fastest developing markets for electrified cars, it’s clear that having somebody with a very deep understanding of the market was vitally important.”